The Carrara marble brand will pass to the Chamber of Commerce thanks to the generosity of the Italian association 'The women of marble'.The association chaired by Sara Vannucci, after having had the idea of ​​filing with a notary's endorsement, the coveted trademark that protects once and for all the blocks that come down from our quarries from imitations and counterfeits, is about to give it free of charge to the Chamber of Commerce.Carrara marble will finally be able to defend itself from all those fraudulent materials that imitate its shape, color and name, as we told in yesterday's report.In turn, the Chamber of Commerce will transfer the trademark (once registered within the Chamber of Commerce) for free use to all interested parties, who will be represented by the already existing marble consortium.The brand is there, the consortium as well: by the end of May the process to protect and promote Carrara marble will be completed and porcelain stoneware or PVC passed off as Apuan marble could be short-lived and disappear from the trade.The details of the important operation that occupied a twenty-year debate in the city in the words of the director of the Chamber of Commerce Dino Sodini: "I thank the Italian association 'Le donne del marmo' who first had the idea of ​​registering the trademark and now it is about to give it free to the Chamber of Commerce - he says - the chamber body is public, it belongs to everyone. be and set up for the defense and promotion of white Carrara. I invite all other public bodies, such as Municipality and Province, to join the consortium, remembering that the consortium will have a life of its own, and its governance will not be the bodies but only and exclusively the defense and promotion of Carrara marble ".So a passage from Sodini on the protection from imitations: "The process for registering the trademark should be completed by the end of May, perhaps sooner. We hope that the companies that went out in our province will be able to join the consortium. After which the consortium will his part, putting in place all those processes necessary to ensure that the marble is promoted and recognized as marble, so as to defend it from the attacks of other products ".Do you already have an account?Log in